What is Twitter?Compare Twitter with e-mail: Why don't we share our thoughts by e-mailing everybody in our address book?
- Not everybody wants it
- Fills up their in-box
- Messages are too long to read
- Gets mixed up with important e-mail
- Difficult to opt out
- Only your followers get your tweets (messages)
- They only see what streams by at the time
- Messages have to be 140 characters maximum
- It operates as a separate channel from e-mail
- You must have their permission, and they get to opt out at any time
- MySpace/Facebook: family and friends (small circle of people around you)
- LinkedIn: professional network (larger circle, but still you get to choose)
- Twitter: can be both (but very large circle - and you don't have control)
- Gihan on Twitter
- Chris on Twitter
- Pollies: Kevin and Malcom actually get Twitter - Obama doesn't
- Celebrities: Demi Moore does it better than her husband Ashton Kutcher; Oprah got 1,000,000 followers, but doesn't get it (tweets in ALL CAPS); Arj Barker gets it.
- You're never too old to Tweet - Ivy Bean 104 years old
How to Use Twitter
- Deepen your domain: Follow smart people (use Twitter's search box or follow recommendations) and read what they say
- Broaden your field: Follow others in your field, re-tweet, reply, DM, go "offline" to e-mail or their blogs or (gasp!) phone
- Expand your network: Invite clients, prospects, e-zine readers and others to follow you; give them value (not promotional)
- Share your thoughts: Link to your blog posts, link to other URLs you like, re-tweet good stuff, say wise stuff
What To Do NextSign up, start following Gihan and Chris, follow the people they're following, then eventually start tweeting!
Remember: Twitter is like a magnifying glass, so use it to support what you do best - learning, collaborating, networking or sharing.